Tuesday, October 27, 2009

Why Flash Party?

The writer Darrell Etherington is trying to convince the Apple users


(especially i Phone users) who feel that lack of Flash Player on the i


Phone is a disadvantage to it. The writer’s intention is clearly revealed


in the title of the editorial, “i Phone out of the flash party – Big Deal”. So,


basically the writer didn’t care if the i phone participated in the Flash


Party or not. Flash is getting an update to 10.1 (i.e., Flash 10.1) which


will bring support for full flash functionality. There are many leading


companies like Google Android, Symbian, and now BlackBerry signed


for working together on the Open Screen Project. Open Screen project


will allow the mobiles to get full-fledged Flash experience to all platforms,


including HD video and Adobe Air applications.




I phone did not take part in the Flash party (Flash 10.1) because Apple


wanted to adhere to its policy of staying away from a technology that


may be widespread. Many of the i phone users don’t see this as a


disadvantage because there are very few things that requires only Flash


player . There are some gaming sites and also some online


advertising, which requires Flash player. Actually, both of these issues


can be categorized under “Advertisement”. So, many i Phone users do


not feel the lack of Flash player as a disadvantage. Whenever they


(i Phone users) face a problem opening some gaming website or some


big-budget movies , they simply shrug their shoulders and move away


rather than scolding or blaming the i Phone for not having the Flash


player. The second reason is that some people don’t like Adobe Air on


their desktop. It may be due to many reasons, may be they don’t like

Flash as such and hence they are not using Adobe Air. If they have

Adobe Air on their desktop, the desktop will crah every couple of days

and they(i Phone) users don’t want this sort of thing to happen on

their i Phone. They try to avoid Adobe Air at all costs which basically

meant that they don’t have to use it as long as they don’t use windows.

They even say that aside from Air, what has Flash really done for them

lately?




Moreover there are some new soft wares and new technologies that can


replace Flash player. CSS animation and other dynamic HTML 5 effects


are making extruding strides which will eventually bypass the things


like Flash altogether. HTML 5 is the next major revision of HTML of the


world wide web. So, now the dynamic HTML 5 is launched as the


rival of the Flash player. Also, Apple search giant is a strong proponent


of HTML 5. Every new feature in the browsers chips away at the walled


nature of the App store because it makes websites behave more and


more like dedicated i Phone applications. HTML 5 also allows advance


graphics , real time two way streaming (including binary data) and


audio. When Apple removes an application, the affected company can


rebuild on a website using HTML 5. HTML 5 and CSS animation will


be likely included in future W3 specifications.




The writer makes his point clear that he is not upset by the fact that


Apple is not participating in the Flash party rather he feels glad that


Apple is sticking to its own policy of staying away from tech that is


widely spread. So , the writer Darrell Etherington didn’t show any kind


of ambiguity in his editorial.




I personally feel that it is better for if Apple does not involve itself in the


Open Screen Project because Apple has got the recognition of being


different from rest of the normal technologies. Apple has introduce


MAC, i Phone to the world and gained a giant leap over the windows


which was there since many years. So, it is the tradition of Apple that it


does things in a very different manner than other companies do. It is


not only the case that is dealing with technologies, but the way that


these ideas are brought up and used in the market. Well Apple has a


different and successful kind of approach towards the market. It has


been very particular about its products and also it has made its point


clear by not signing the Open Screen Project. Apple has not mended


their own ways till now , so I don’t find any reason why Apple should


now change its policy and sign the Open Screen Project. So, it is


good for Apple to adhere to its own policy which was very successful


ever since it was launched. I have also conducted a small survey of the


people who have an i Phone. I have asked them a question that do they


feel the lack of Flash player in their i Phone.? 80 % of the people said


that they really don’t care if they have the Flash player because there


are hardly any websites that require only Flash Player. Where as some


people are concerned about this issue and they try to blame i Phone for


it.




This discussion or rather the fight between i Phone having Flash or not


is really turning out to be one of the hot topic in the field of technology.


There are many questions raised against Apple for not joining the Flash


party. Apple has already made it clear that it will not join the Flash party


because it doesn’t want to mend their policy. There are a few articles


that have a similar discussion as this editorial has but some of them try


to contradict with the fact that i Phone is not participating in the Flash


party. Colin Gibbs in his article “ Adobe’s Open Screen Project: Bigger


than the i Phone” stated the importance of i Phone in the world and to


what extent it is used by the people. He (Colin Gibbs) seems to give


i Phone a special kind of importance in his article. He stated that i Phone


dominated the traffic in the wireless world. The title “ Adobe’s Open


Screen Project: Bigger than the i Phone”, the usage of the word “the”


before i Phone seems to give it a special importance. He said that Apple


signing the open Screen Project is a far bigger play. Colin also feels that


Apple doesn’t seem to be willing to join the Flash party with other


companies. So, its not only one editorial that feels that Apple does not


want to sign the Open Screen Project but the article by Colin also seem


to state the same thing in a different manner.




So, finally Darrell Etherington and I personally feel that it would be


better if i Phone does not sign the Open Screen Project but rather


adhere to its policy of staying away from widespread technologies.



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